Seis segundos​. El mismo tiempo que tardamos en pintarnos los labios, marcar un número de teléfono o estornudar. Pero también es lo que dura un beso, una mirada o los primeros compases de Born to Run. Y también es Vine, la aplicación de microvídeo​s​ que en sólo ​seis​ segundos nos ha conquistado tanto a aficionados como a profesionales de la comunicación. Porque puede parecer que no es nada, pero ​seis ​segundos esconden y pueden contar muchas historias.

Cuando Dom Hofmann y Rus YusuPov tuvieron una auténtica revelación y la crearon, no eran conscientes de que sólo cuatro meses después, Twitter les compraría Vine, incluso antes de lanzarla al mercado en enero de 2013. Dos años después, hasta los más ​es​cépticos (entre los que no tengo otra alternativa que incluirme) hemos tomado buena nota de las posibilidades comunicativas que ofrece esta red de microvídeos para nuestras estrategias de ​marketing de contenidos.

En un tiempo record se ha convertido en un auténtico desafío para la imaginación y en un increíble escaparate para las marcas. Ya​ ​no nos extraña descubrir en formato Vine el avance de estrenos (es el caso de Lobezno) o campañas publicitarias, como la orquestada por Toyota para su modelo Auris. Todo ello gracias a profesionales como Meagan Cignoli que con trabajos para marcas como D&G, Yves Saint Laurent, Tiffany&co y Mercedes Benz es en la actualidad referente.

Hoy es un día importante. Hoy nos estrenamos en Vine. ​Sí, reconocemos que nos hemos hecho un poco de rogar, pero finalmente no hemos podido ni querido resistirnos ​a sus encantos. Sin perder ni un segundo estamos deseando compartir con vosotros un montón de ideas. Os dejamos con nuestro primer vídeo. Seguro que este es el comienzo de una hermosa amistad.

173 Comentarios

  • Noella dice:

    This is a great tip especially to those fresh to the blogosphere.
    Short but very accurate info… Thank you for sharing this one.

    A must read post!

  • Emelia dice:

    Hi i am kavin, its my first time to commenting anyplace, when i read
    this paragraph i thought i could also make comment
    due to this brilliant article.

  • Sylvia dice:

    Hey! Do you know if they make any plugins to protect against hackers?
    I’m kinda paranoid about losing everything I’ve worked hard
    on. Any suggestions?

  • Lori dice:

    Hey I know this is off topic but I was wondering if you knew of any
    widgets I could add to my blog that automatically
    tweet my newest twitter updates. I’ve been looking for
    a plug-in like this for quite some time and was hoping maybe you
    would have some experience with something like this.
    Please let me know if you run into anything. I truly enjoy reading your blog and I
    look forward to your new updates.

  • Jens dice:

    Hello there! I just wish to offer you a big thumbs up for your great
    info you have got right here on this post. I’ll be coming back to your web site
    for more soon.

  • Clement dice:

    Hello! This post could not be written any better!
    Reading this post reminds me of my good old room mate!

    He always kept talking about this. I will forward this page
    to him. Fairly certain he will have a good read. Thanks for sharing!

  • With havin so much content do you ever run into any issues
    of plagorism or copyright violation? My blog has a lot
    of unique content I’ve either created myself or outsourced but it looks like a lot of it
    is popping it up all over the internet without my authorization. Do you know any solutions to help prevent
    content from being ripped off? I’d certainly appreciate

  • Evonne dice:

    Hmm it looks like your site ate my first comment (it was super long) so I
    guess I’ll just sum it up what I submitted and say, I’m thoroughly
    enjoying your blog. I as well am an aspiring blog blogger but I’m still new to
    everything. Do you have any suggestions for beginner blog writers?
    I’d definitely appreciate it.

  • Isla dice:

    I was recommended this blog by my cousin. I’m not sure whether this post is written by him as no one else know such detailed about my trouble.
    You are amazing! Thanks!

  • Elva dice:

    What’s up to all, how is the whole thing, I think every one is getting more from this web
    site, and your views are nice for new viewers.

  • Harley dice:

    Hi there to all, how is the whole thing, I think every one is getting more from
    this web site, and your views are pleasant designed for new users.

  • Nancee dice:

    Heya are using WordPress for your blog platform? I’m new to the blog world but
    I’m trying to get started and set up my own. Do you require any coding knowledge to make your own blog?
    Any help would be really appreciated!

  • Marie dice:

    Heya! I’m at work surfing around your blog from my new apple iphone!
    Just wanted to say I love reading your blog and look forward to all your posts!
    Carry on the fantastic work!

  • online slots dice:

    This paragraph gives clear idea for the new users of blogging,
    that truly how to do blogging and site-building.

  • Nate dice:

    Very good blog! Do you have any suggestions for aspiring writers?
    I’m planning to start my own website soon but I’m a little lost on everything.
    Would you recommend starting with a free platform like WordPress or go
    for a paid option? There are so many options out there
    that I’m totally confused .. Any ideas? Thank you!

  • Sonja dice:

    Hi! I could have sworn I’ve been to this website before but after browsing through a few of
    the posts I realized it’s new to me. Anyhow, I’m certainly delighted I discovered it and I’ll
    be book-marking it and checking back often!

  • Bridget dice:

    Excellent weblog right here! Also your site quite a bit up fast!
    What host are you the usage of? Can I get your associate link to
    your host? I desire my website loaded up as fast as yours lol

  • Tobias dice:

    Greetings I am so delighted I found your web site, I really found you by error, while I was browsing on Aol for something else, Anyways I am here now and would just
    like to say many thanks for a incredible post and a all round exciting blog (I also love the theme/design),
    I don’t have time to look over it all at the moment but I have
    bookmarked it and also included your RSS feeds, so when I
    have time I will be back to read more, Please do keep up the awesome work.

  • Cathern dice:

    We are a group of volunteers and starting a new scheme in our community.
    Your web site offered us with valuable information to work on. You have done an impressive job and our
    whole community will be thankful to you.

  • Gabriella dice:

    When I initially left a comment I seem to have clicked the -Notify me when new comments are added-
    checkbox and now whenever a comment is added I recieve
    4 emails with the same comment. There has to be a means you can remove me from that service?

    Thank you!

Deja una respuesta

Tu dirección de correo electrónico no será publicada.